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   Consciously

Are the founders and the business model wanting to ‘do the right thing’ (our phrase for the more obscure ESG tag) for the stakeholders involved, starting with starting with the customers and the communities they live in?

   Value

Does it meet our Velocity (acquisition speed and CAC) and Value (unit economics, LTV and ESG) thresholds?

   Create

Do we have what it takes (mentors, investment appetite and engineering resources) to help the founders super-charge the venture?

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Working with theredecompany

Each new venture presented is assessed on the three principles of our mission: Creating Value Consciously

Company Structure
Rede
Salutem
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Our Group

theredecompany is made up of three facilitating and integrated businesses: Rede, Salutem & Advisory

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Rede...
 

  • Incubates the venture with our People, Networks & Resources

  • Integrates our Investment, Engineering and Partner Companies 

Get in touch to learn more about how Rede can help facilitate the launch, growth and success of your business.

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Salutem is an investment fund, regulated in the Cayman islands. With its' own independent investment committee, it reviews transactions sponsored by Rede and provides early stage equity and debt funds for those that it approves.

Equity:

  • Pre-seed and seed investment targeted at 5x returns over 5 year investment horizon.

Debt:

  • Stretch debt is introduced into the mix to help limit dilution to management holdings and improve equity returns 

Get in touch to learn more about investment opportunities available with Salutem.

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